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Cruelty Free Leaping Bunny Logo

All Dial® products are Leaping Bunny approved by Cruelty Free International.

We believe that all personal care products should be cruelty free and are proud to announce that all of Dial® body washes, bar soaps, and hand soap products are approved under the Cruelty Free International Leaping Bunny programme, the internationally recognizable gold standard for cruelty free products.

To become certified, Leaping Bunny requires cruelty free standards over and above legal requirements. Some of the requirements include:

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Adhering to a fixed cut-off date policy and proactively monitoring our suppliers to ensure that our products continue to adhere to the Leaping Bunny criteria

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Verifying internal standards and establishing protocols for our suppliers

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Undergoing a rigorous audit of our supply chain and ingredients

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Agreeing to regular independent audits of the Dial® supply chains

For more information about Cruelty Free International, Leaping Bunny and Leaping Bunny criteria, please visit


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  • Marula Oil

    Body Wash

  • Antibacterial & Sensitive™ Aloe Scent

    Foaming Hand Soap

  • Spring Water®

    Antibacterial Bar Soap